CERF's SMS service provides an advanced and reliable solution for global customer communication, supporting both Push and Pull SMS messaging. It accommodates a variety of protocols, including:
CERF supports Push and Pull SMS messaging, enabling businesses to send and receive messages efficiently. The platform’s compatibility with multiple protocols, including SMPP, HTTPs, XML, and SFTP, ensures easy integration with any third-party applications such as moEngage, CleverTap, and WebEngage.
The platform is designed to handle up to 254000 transactions per second (TPS) and guarantees 99.99% uptime. This is achieved through a robust infrastructure, including advanced data centres and disaster recovery setups, ensuring uninterrupted service and reliability at scale.
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Ensures data encryption during transit and at rest, with features like audit trails and role-based access control for enhanced security.
Supports diverse message formats, enabling communication in multiple languages. We also support Flash Messages
We support sending of all types of messages like time critical OPTs, Transactional alerts and promotional messages
Allows blacklisting of specific numbers and keywords to prevent unwanted communication.
Seamless integration with popular protocols SMPP, HTTPS and SFTP and proprietary APIs.
CERF offers state-of-the art campaign manager to facilitate bulk messaging. Following features are provided in our campaign manager:
Set up and automate message delivery date and time.
Store and manage pre-approved message templates for quick use.
Easily manage recipient groups for targeted messaging.
we support maker-checker functionality
Upload recipient data in CSV, txt, or XLSX formats.
CERF offers comprehensive MIS to let you know the status of your various campaigns. You can have the campaign dashboard, summary and detailed reports. Report download feature is also available.
Cerf provides enterprises with an efficient URL-shortening solution, offering seamless API and interface support for easy integration. Its enterprise branding feature enables businesses to use custom domain names, enhancing brand visibility and reliability (e.g., icibnk.cc/99a10).
Shortened links appear cleaner, more professional, and easier to share. Users can personalize URLs with custom short links like cerf. gs/DiwaliBonanza.
Security is ensured with IP authentication and OWASP compliance. Deep linking directs users to specific in-app locations on iOS and Android. Cerf also offers an advanced analytics dashboard, helping enterprises track and optimize campaign performance effectively.
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