SMS

CERF's SMS service offers a reliable global solution for Push/Pull messaging.

Global Communication Made Simple

CERF's SMS service provides an advanced and reliable solution for global customer communication, supporting both Push and Pull SMS messaging. It accommodates a variety of protocols, including:

Push and Pull SMS Messaging

CERF supports Push and Pull SMS messaging, enabling businesses to send and receive messages efficiently. The platform’s compatibility with multiple protocols, including SMPP, HTTPs, XML, and SFTP, ensures easy integration with any third-party applications such as moEngage, CleverTap, and WebEngage.

High Scalability and Uptime

Designed for scale, the platform supports up to 254,000 transactions per second with 99.99% uptime. Its robust infrastructure, featuring advanced data centers and disaster recovery systems, ensures seamless performance and uninterrupted service, even at peak loads. This high reliability makes it ideal for mission-critical applications demanding consistent availability and speed.

Key Features of SMS

CERF’s SMS offers reliable, direct, and efficient messaging with fast communication, clear text delivery, and seamless customer engagement, ensuring a smooth and accessible experience for every interaction.

Data Security

Ensures data encryption during transit and at rest, with features like audit trails and role-based access control for enhanced security.

Unicode Messaging

Supports diverse message formats, enabling communication in multiple languages. We also support Flash Messages

Message Support

We support sending of all types of messages like time critical OPTs, Transactional alerts and promotional messages

Blacklist Management

Allows blacklisting of specific numbers and keywords to prevent unwanted communication.

Protocol Support

Seamless integration with popular protocols SMPP, HTTPS and SFTP and proprietary APIs.

Comprehensive Campaign Management

Following features are provided in our campaign manager:

Scheduling

Set up and automate message delivery date and time.

Template management

Store and manage pre-approved message templates for quick use.

Group management

Easily manage recipient groups for targeted messaging.

Moderation

we support maker-checker functionality.

File upload support

Upload recipient data in CSV, txt, or XLSX formats.

Traffic Analyzer

CERF offers comprehensive MIS to let you know the status of your various campaigns. You can have the campaign dashboard, summary and detailed reports.

Short URL Service

 

CERF provides enterprises with an efficient URL-shortening solution, offering seamless API and interface support for easy integration. Its enterprise branding feature enables businesses to use custom domain names, enhancing brand visibility and reliability (e.g., icibnk.cc/99a10).

Shortened links appear cleaner, more professional, and easier to share. Users can personalize URLs with custom short links like cerf.gs/DiwaliBonanza.

Security is ensured with IP authentication and OWASP compliance. Deep linking directs users to specific in-app locations on iOS and Android. CERF also offers an advanced analytics dashboard, helping enterprises track and optimize campaign performance effectively.

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